I used to play Animal Jam a while ago, but I quit because - honestly - I find no point in it really. For me, at least. (And I should probably add that AJ does not load on my laptop.) I've seen this happen many times, including the fact that it happened to me. There are younger kids on here, as well as older , but both ages are rude at times. I believe some people think that it's alright to give no respect because this is a 1) "a game", 2) people don't have "feelings" on here, and 3) "nobody knows who I am". It's not rocket science, people. Who do you think controls these characters on here, hmm?
For the scammers, I don't see why there's such a big need in wanting those items. It's a game, and what do you receive from scamming? Yeah, sure, items, and a big load of bad reputation - all for free!
I don't think Animal Jam is stupid, really, maybe to older kids, but this is a free game that gives you the opportunity to socialize, learn more about nature, trade, and probably much more. Personally, I believe people abuse the way of sending gifts through messages and trades, and they need to understand what those two options are there for.